Analysing Mojo Contents Page Masthead The masthead is bright, bold and links in with the colour of the cloths of the person in front. This can connote a link between the contents page title and the main person which the magazine would be about. Another factor that makes the masthead attractive is the fact that it is in full caps. Connotations of full caps can be: important, required or to put an emphasis. This could mean that, through the title (and its connotations), the title puts a required, important emphasis on the title. Colour Pallet The colour pallet involved is compiled of colours usually found in flags (red, white and blues). This factor of the colour pallet can connote the use of patriotism. This factor can make the magazine more appealing to the countries that are more patriotic than others. Imagery The imagery used in the contents page is a page of two people that look like they have a fair amount of money. This is shown by the way they dress, thei...
